When you’re a business owner doing all the tasks in your business, it’s the little things that can make a difference. And when you find a tool along the way that makes things easier, it’s a godsend 🙌 As a SMM making content on the daily, I’ve come to know and love certain tools for content creation. We don’t gatekeep on this side of town, so I’m sharing all my fav tools with you, cowgirl.
These tools for content creation are perf for treating yourself or as a gift for your biz bestie to help them crush social media in 2023 (without breaking the bank). Cowgirls gotta help each other out, amiright?
PS. Some of the links in this post are affiliate links, which means that if you click on a link and make a purchase, I may receive a commission. This commission comes at no additional cost to you and helps to support my business. Please note that I only recommend products and services that I personally use and trust. I will always disclose when a link is an affiliate link, and I never recommend a product or service solely for the purpose of earning a commission.
#1 Replica Surfaces
Unless you recently won an HGTV dream home, then you probably have a humble abode like the rest of us. Replica Surfaces make it easy to take photos of products, create stock photos for your brand, and photograph flat lays without the need for a marble-clad kitchen. The faux backdrops come in various “textures” (wood, marble, subway tile, etc), are super easy to store, and are waterproof.
Btw, if you use the code PHOTOS12, you can get 12% off your first purchase!
#2 Ring Light
From recording Reels to product photos, a ring light will save your sanity, babe. No more setting up your photography station directly in front of that only window in your house that seems to get sunlight… Yeah, we’ve all been there.
#3 Timer
If you give yourself an hour to make a Reel, it’ll take an hour. You feel me, cowgirl? This tool for content creation will keep you productive and moving through your tasks efficiently. ‘Cause honestly, we don’t need to be at it all day.
#4 Phone Stand
Make filming content a breeze with this phone stand. Perfect for recording Reels, Tiktoks, and IG stories, and it’s small enough to tuck away once you’re done.
#5 Blue Light Glasses
Alright, these really serve two purposes. Protect your eyes and avoid hot girl headaches from all the screen time. Plus, they totally cover your dark circles for those early morning Zoom calls. And yes, I’m speaking from experience.
#6 Serta Office Chair
There is nothing cute about back pain and a sore behind from sitting at your desk all day. This Serta office chair is a lifesaver. Seriously, you can sit through long Zoom calls or hours of content creation in comfort.
#7 Creative Market
This is one of my favorite tools for content creation. You can find tons of fonts, templates, photos, and more to level up your branding. Seriously, this website is addictive, so use it with caution 😉
#8 Canva Subscription
You don’t have to be a graphic designer to create amazing content for social media. Canva Pro is a tool for content creation you’ll never regret. The site comes with thousands of fonts, templates, images, and more to make designing easy.
#9 Flodesk
I love a good branded platform. Flodesk makes it easy to bring your brand to email marketing. They have pre-made templates, and you can add custom fonts. Use this link for 50% off!
#10 Planoly Subscription
If you’re still manually uploading all your IG posts, we need to chat, babe. With Planoly, you can schedule your posts in advance, and actually sit back and chill the eff out.
#11 Instagram Coaching
It’s the gift that keeps on giving. Treat your biz bestie to a 1:1 Instagram Coaching with yours truly. During this 90-minute Zoom call, we’ll go over a channel audit, craft a game plan, create content ideas, and answer any questions they have.
